Why Multilingual Digital Marketing Pays Off
– presented by viaLanguage and Intel

Today’s consumers are expecting product information, peer reviews and other key elements in their language. How is the digital environment changing your marketing spend today, and how you do measure success? Hear first hand, from Intel's Consumer Rich Media Manager, leading edge practices as well as tips for managing localization across geographical markets. Learn about trends in multilingual new media, tips for managing GEO's, rapidly changing multilingual content, and the possible benefits of machine translation. Download these tips to ensure you are making the most of your marketing efforts.

Featuring:
Jeff Hanks, Consumer Rich Media Manager, Intel
Darren Megarry VP of Corporate Sales, viaLanguage
Chanin Ballance (moderator), President & CEO, viaLanguage

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