Executive Overview: A Four-Phase Methodology For Translation/Localization

Whether you're experienced in working with a translation/localization services partner or embarking on your first translation/localization project, numerous issues are raised. Having a clear understanding of your goals, your role in the process, and how you'll gauge success is a good start, but knowing more about your LSP (language service provider), and how they intend to approach your projects, is just as important.
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Multicultural Marketing: A viaLanguage and Marqui Whitepaper

Multicultural marketing is more than just translating a piece of direct mail or an advertisement. To be successful in this area, marketers must actually embrace the nuance of a culture. Whether using culturally-sensitive images, employing proper communications mediums or incorporating popular jargon or slang, the most successful marketers demonstrate a deep understanding of - and respect for - different cultures throughout all of their initiatives.
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How To Select A Translation Agency

The need and the demand for translation services are greater than ever before. As the world economy becomes more integrated, the importance of top quality translations will only continue to grow. And, as industries and cultures continue to move closer together, market forces will require that translations be complete, accurate, and culturally appropriate.
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Tips for Translating Written Communications

viaLanguage is your partner and resource for cost effective and quality translations. In that role, we would like to offer you a list of tips to keep in mind when preparing any communication for translation.
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